This week we learned about how advertising is both lauded and criticized. As competition being a big issue today, advertisers have to go beyond the lines, to reach costumers attention, but not all of them do that the right way. Pay attention and you'll see how much of deceptive ads there are out there. Ethics in advertising is essential, advertisers need to make sure they don't offend anyone somehow when creating ads. To make sure this is followed, there are some agencies such as the FTC that keeps advetising under observation, making sure that no advetising will come out with disrespectfull or untrue content.
Saturday, September 13, 2008
Week 2
This week we learned about how advertising is both lauded and criticized. As competition being a big issue today, advertisers have to go beyond the lines, to reach costumers attention, but not all of them do that the right way. Pay attention and you'll see how much of deceptive ads there are out there. Ethics in advertising is essential, advertisers need to make sure they don't offend anyone somehow when creating ads. To make sure this is followed, there are some agencies such as the FTC that keeps advetising under observation, making sure that no advetising will come out with disrespectfull or untrue content.
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1 comment:
the Burger King ads is sick!!! :D love it!
Marta
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